Tech-Insight : Even After Opting Out, Your Data May Still Be Shared
A recent US research paper entitled “Opted Out, Yet Tracked: Are Regulations Enough to Protect Your Privacy?” highlights how, in many cases, user data is still being collected, processed, and shared, even when users opt out through a Consent Management Platform (CMP). The Issue The research was based around developing a framework to measure how well Consent Management Platforms (CMPs) worked…