Meta has announced that it will be passing on Apple’s 30 per cent service charge (often referred to as the “Apple tax”) to advertisers who pay to boost posts on Facebook and Instagram through the iOS app. This move is a response to Apple’s in-app purchase fees, which apply to digital transactions within apps available on the iOS platform (announced in…
In a bid to “tilt the cybersecurity balance from attackers to cyber defenders,” Google has announced the launch of its AI Cyber Defence Initiative. The initiative involves the introduction of: – Secure AI Framework (SAIF) – a conceptual framework for secure AI systems, to help collaboratively secure AI technology. – $2 million in research grants and strategic partnerships to help strengthen…
Researchers at Northwestern University in the US have created a fuel cell that harvests energy from microbes living in soil so that it can potentially last forever (or as long as there are soil microbes). Why? As Bill Yen (who led the research) suggests, the value may lie in its ability to supply power to IoT devices and other…
If you want to develop a comprehensive guide on your brand’s voice and writing style to ensure consistency across all company communications, you can use ChatGPT to help you. Here’s how: – Open ChatGPT and input a description of the attributes of your brand’s voice (e.g. professional / friendly / authoritative) and any specific do’ss and don’ts in your…
If you’ve ever been concerned about the privacy aspects of AI, you may be very surprised to learn that conversations you have with Google’s new Gemini AI apps are “retained for up to 3 years” by default. Up To Three Years With Google now launching its Gemini Advanced chatbot as part of its ‘Google One AI Premium plan’ subscription, and…
In this insight, we look at what blockchain identifiers are, their roles, users, and relevance to businesses, plus how they could work with the domain name system. What Are Blockchain Identifiers? Blockchain, the technology behind cryptocurrencies, is the decentralised, secure, incorruptible ledger system that enables transparent and tamper-proof transactions. Its value is in providing enhanced security, efficiency, and trust…
The US The Federal Communications Commission (FCC) has announced that robocalls using AI-generated voices are now illegal. What Are Robocalls And Why Make Them Illegal? A robocall is a call made using voice cloning technology with an AI-generated voice, i.e. it is a telemarketing call that uses an automatic telephone-dialling system and an artificial or prerecorded voice message. This…
Google has rebranded its Bard chatbot as Gemini, the name of its new powerful AI model family, and launched a $20 per month ‘Gemini Advanced’ subscription service. Gemini Advanced To compete with the likes of ChatGPT, Google has launched its own monthly Chatbot subscription service for the same price but with some extras thrown in. Google recently launched Gemini,…
Apple iPhone users are being urged to use a new feature called ‘Stolen Device Protection’ which was rolled out in a recent update to iOS. As the new feature’s name suggests, it can help prevent someone who has stolen your device and knows your passcode from making critical changes to your account or device. It means that certain actions…
UK Consumer champion Which? has reported that a scam mobile advert linked to a site mimicking the legitimate Lyca Mobile site was able to bypass the Google Ads verification check to reach the top of Google’s search listing. Which? reported that scammers got around Google’s ad verification check by claiming to be “Vodafone Finance Management”, a subsidiary of Vodafone…
